Steve Oblak Biography and Net Worth

Insider of Wayfair

Steve Oblak is the chief merchandising officer (CMO) for Wayfair, a role he has held since 2017. He leads the company’s North America businesses including Wayfair.com, AllModern, Perigold, Birch Lane, Joss & Main, and B2B.

As CMO, he also oversees global merchandising, 3D, analytics, brand, and pricing functions. Oblak has been with the company since 2009 in various leadership roles.

Before joining Wayfair, Oblak was at River West Brands. He served on an early-stage venture’s management team where he worked on acquiring and re-commercializing inactive consumer brands.

Prior to River West, he was a senior director for FutureBrand Worldwide. He also worked as a consultant for Peppers & Rogers Group and as a senior manager at Corporate Executive Board.

Oblak earned his B.A. at Hamilton College and his M.B.A. at Northwestern University’s Kellogg School of Management.

What is Steve Oblak's net worth?: The estimated net worth of Steve Oblak is at least $9.04 million as of September 18th, 2023. Mr. Oblak owns 244,587 shares of Wayfair stock worth more than $9,043,604 as of March 26th. This net worth estimate does not reflect any other investments that Mr. Oblak may own. Learn More about Steve Oblak's net worth.
How do I contact Steve Oblak?: The corporate mailing address for Mr. Oblak and other Wayfair executives is 4 COPLEY PLACE 7TH FLOOR, BOSTON MA, 02116. Wayfair can also be reached via phone at (617) 532-6100 and via email at ir@wayfair.com. Learn More on Steve Oblak's contact information.
Has Steve Oblak been buying or selling shares of Wayfair?: Steve Oblak has not been actively trading shares of Wayfair during the last ninety days. Most recently, Steve Oblak sold 2,000 shares of the business's stock in a transaction on Monday, September 18th. The shares were sold at an average price of $69.36, for a transaction totalling $138,720.00. Following the completion of the sale, the insider now directly owns 244,587 shares of the company's stock, valued at $16,964,554.32. Learn More on Steve Oblak's trading history.
Who are Wayfair's active insiders?: Wayfair's insider roster includes Jon Blotner (Insider), Michael Choe (Director), Steven Conine (Insider), Michael Fleisher (CFO), Kate Gulliver (CFO), Michael Kumin (Director), Edmond Macri (Insider), James Miller (CTO), John Mulliken (CTO), Thomas Netzer (COO), Steve Oblak (Insider), James Savarese (COO), Anke Schaferkordt (Director), Niraj Shah (Co-Founder, Co-Chairman & CEO), and Fiona Tan (CTO). Learn More on Wayfair's active insiders.
Are insiders buying or selling shares of Wayfair?: During the last twelve months, insiders at the sold shares 41 times. They sold a total of 337,878 shares worth more than $17,344,007.30. The most recent insider tranaction occured on February, 20th when insider Steven Conine sold 30,000 shares worth more than $1,389,900.00. Insiders at Wayfair own 26.8% of the company. Learn More about insider trades at Wayfair.
Information on this page was last updated on 2/20/2025.

Steve Oblak Insider Trading History at Wayfair

Transaction Date	Buy/Sell	Number of Shares	Average Share Price	Total Transaction	Shares Held After Transaction
9/18/2023	Sell	2,000	$69.36	$138,720.00	244,587
7/5/2023	Sell	22,193	$64.12	$1,423,015.16	242,550
6/16/2023	Sell	1,923	$54.19	$104,207.37	221,662
6/1/2023	Sell	24,653	$39.54	$974,779.62	219,548
4/4/2023	Sell	5,346	$35.52	$189,889.92	194,201
3/16/2023	Sell	510	$31.84	$16,238.40	188,597
3/2/2023	Sell	2,889	$38.69	$111,775.41	188,070
2/2/2023	Sell	1,835	$69.23	$127,037.05	188,609
1/18/2023	Sell	854	$44.40	$37,917.60	183,941
1/4/2023	Sell	3,402	$33.36	$113,490.72	181,795
12/16/2022	Sell	1,631	$37.97	$61,929.07	174,247
12/2/2022	Sell	3,004	$39.98	$120,099.92	172,214
11/2/2022	Sell	2,923	$37.33	$109,115.59	168,715
10/18/2022	Sell	1,224	$35.08	$42,937.92	165,135
10/4/2022	Sell	1,833	$36.73	$67,326.09	163,359
9/16/2022	Sell	1,687	$46.59	$78,597.33	160,746
7/18/2022	Sell	1,283	$53.98	$69,256.34	158,769
7/5/2022	Sell	2,037	$43.90	$89,424.30	157,052
6/16/2022	Sell	1,722	$45.89	$79,022.58	154,643
4/19/2022	Sell	1,252	$101.94	$127,628.88	152,702
3/16/2022	Sell	1,050	$115.80	$121,590.00
1/19/2022	Sell	941	$159.49	$150,080.09
12/21/2021	Sell	1,114	$200.00	$222,800.00
12/17/2021	Sell	2,160	$186.89	$403,682.40
10/18/2021	Sell	1,345	$237.37	$319,262.65
9/16/2021	Sell	1,944	$276.92	$538,332.48	144,794
7/19/2021	Sell	833	$275.78	$229,724.74	144,462
7/16/2021	Sell	1,335	$286.16	$382,023.60	144,462
6/16/2021	Sell	1,981	$304.10	$602,422.10	142,761
4/19/2021	Sell	810	$322.22	$260,998.20	142,452
4/16/2021	Sell	1,381	$309.64	$427,612.84	142,452
3/16/2021	Sell	3,287	$325.88	$1,071,167.56	142,346
12/16/2020	Sell	3,399	$266.62	$906,241.38	139,244
10/19/2020	Sell	839	$300.25	$251,909.75	136,406
10/16/2020	Sell	1,323	$300.01	$396,913.23	136,406
10/12/2020	Sell	14,385	$298.57	$4,294,929.45	141,767
7/17/2020	Sell	2,175	$217.95	$474,041.25	147,807
6/17/2020	Sell	2,196	$194.68	$427,517.28	147,881
6/15/2020	Sell	5,025	$199.02	$1,000,075.50	147,881
5/5/2020	Sell	12,628	$174.32	$2,201,312.96	147,638
4/16/2020	Sell	894	$80.02	$71,537.88	161,160
1/16/2020	Sell	939	$106.16	$99,684.24	151,901
9/15/2019	Sell	3,105	$129.38	$401,724.90	135,045
3/15/2019	Sell	4,255	$164.01	$697,862.55	120,248
3/1/2019	Sell	153	$167.88	$25,685.64
2/1/2019	Sell	152	$108.83	$16,542.16	124,222
1/2/2019	Sell	180	$88.31	$15,895.80	121,857
12/3/2018	Sell	230	$110.66	$25,451.80	116,036
10/1/2018	Sell	227	$149.29	$33,888.83	113,908
9/21/2018	Sell	3,570	$136.24	$486,376.80	116,325
9/17/2018	Sell	4,678	$146.62	$685,888.36	32,008
8/1/2018	Sell	225	$109.36	$24,606.00	114,933
7/6/2018	Sell	3,570	$118.32	$422,402.40	114,581
6/21/2018	Sell	3,570	$114.31	$408,086.70	119,382
6/15/2018	Sell	18,366	$109.44	$2,009,975.04	117,445
6/1/2018	Sell	219	$93.83	$20,548.77
5/1/2018	Sell	218	$63.76	$13,899.68
3/15/2018	Sell	8,645	$83.44	$721,338.80
2/26/2018	Sell	500	$74.34	$37,170.00	128,543
12/18/2017	Sell	4,531	$76.83	$348,116.73	125,586
12/4/2017	Sell	300	$71.63	$21,489.00	125,295
11/20/2017	Sell	300	$66.57	$19,971.00	124,795
10/23/2017	Sell	300	$67.47	$20,241.00	124,715
10/16/2017	Sell	406	$71.33	$28,959.98
10/9/2017	Sell	300	$68.84	$20,652.00
10/2/2017	Sell	237	$67.21	$15,928.77	125,124
9/25/2017	Sell	300	$74.36	$22,308.00	124,624
9/15/2017	Sell	4,174	$79.92	$333,586.08	121,354
9/12/2017	Sell	400	$77.92	$31,168.00	120,621
9/11/2017	Sell	300	$77.23	$23,169.00	120,621
9/1/2017	Sell	241	$71.39	$17,204.99	121,162
8/28/2017	Sell	300	$69.24	$20,772.00	120,662
8/15/2017	Sell	805	$70.68	$56,897.40	120,534
8/1/2017	Sell	949	$75.96	$72,086.04	120,249
7/17/2017	Sell	705	$76.41	$53,869.05	121,254
7/3/2017	Sell	948	$76.68	$72,692.64	121,368
6/19/2017	Sell	4,528	$70.83	$320,718.24	116,820
6/5/2017	Sell	300	$68.44	$20,532.00	115,987
6/1/2017	Sell	643	$63.41	$40,772.63	116,930
5/22/2017	Sell	300	$62.19	$18,657.00	115,596
5/9/2017	Sell	75	$60.00	$4,500.00	115,465
4/24/2017	Sell	150	$46.47	$6,970.50	115,084
4/10/2017	Sell	150	$43.35	$6,502.50	114,805
4/3/2017	Sell	650	$40.32	$26,208.00	115,605
3/29/2017	Sell	150	$39.63	$5,944.50	114,322
3/20/2017	Sell	375	$39.08	$14,655.00	114,422
3/1/2017	Sell	443	$38.24	$16,940.32	100,829
2/15/2017	Sell	268	$41.73	$11,183.64	100,263
1/23/2017	Sell	500	$40.00	$20,000.00	99,085
1/17/2017	Sell	325	$39.19	$12,736.75	99,910
1/9/2017	Sell	375	$37.39	$14,021.25	99,201
1/3/2017	Sell	505	$34.32	$17,331.60	100,081
12/27/2016	Sell	375	$35.29	$13,233.75	98,748
12/15/2016	Sell	1,720	$37.68	$64,809.60	98,100
12/12/2016	Sell	375	$37.99	$14,246.25	97,267
11/28/2016	Sell	375	$34.80	$13,050.00	96,938
11/15/2016	Sell	770	$35.76	$27,535.20	96,875
11/1/2016	Sell	1,002	$33.33	$33,396.66	96,544
10/31/2016	Sell	375	$33.30	$12,487.50	96,544
10/3/2016	Sell	1,020	$38.70	$39,474.00	97,878
9/19/2016	Sell	2,520	$40.06	$100,951.20	95,592
9/6/2016	Sell	1,125	$39.22	$44,122.50	95,884
8/22/2016	Sell	375	$38.10	$14,287.50	94,550
8/15/2016	Sell	388	$39.44	$15,302.72	95,313
8/8/2016	Sell	500	$48.08	$24,040.00	94,480
7/25/2016	Sell	500	$39.92	$19,960.00	94,268
7/11/2016	Sell	500	$40.38	$20,190.00	94,202
6/27/2016	Sell	375	$39.63	$14,861.25	93,865
6/13/2016	Sell	375	$38.04	$14,265.00	92,402
5/17/2016	Sell	500	$38.69	$19,345.00	92,867
5/2/2016	Sell	375	$37.46	$14,047.50	92,729
4/18/2016	Sell	500	$40.81	$20,405.00	92,068
4/6/2016	Sell	500	$41.26	$20,630.00	91,505
3/21/2016	Sell	600	$41.52	$24,912.00	91,538
3/7/2016	Sell	600	$43.95	$26,370.00	84,128
2/17/2016	Sell	100	$40.00	$4,000.00	83,564
2/16/2016	Sell	500	$36.80	$18,400.00	83,564
2/1/2016	Sell	600	$45.11	$27,066.00	83,601
1/20/2016	Sell	600	$38.42	$23,052.00	83,027
1/4/2016	Sell	600	$45.50	$27,300.00	83,109
12/21/2015	Sell	600	$47.80	$28,680.00	82,726
12/7/2015	Sell	600	$41.93	$25,158.00	82,813
10/19/2015	Sell	600	$41.92	$25,152.00	82,143
9/21/2015	Sell	500	$33.78	$16,890.00	81,914
7/20/2015	Sell	600	$39.27	$23,562.00
7/6/2015	Sell	500	$36.93	$18,465.00
6/15/2015	Sell	500	$33.25	$16,625.00
4/20/2015	Sell	500	$32.19	$16,095.00

See Full Table

Steve Oblak Buying and Selling Activity at Wayfair

Wayfair Company Overview

Wayfair Inc. provides e-commerce business in the United States and internationally. The company offers approximately thirty million products for the home sector. It offers online selections of furniture, décor, housewares, and home improvement products through its sites consisting of Wayfair, Joss & Main, AllModern, Birch Lane, Perigold, and Wayfair Professional. The company offers its products under the Three Posts and Mercury Row brand name. The company was founded in 2002 and is headquartered in Boston, Massachusetts.

Today's Range

Now: $36.98

$35.98

$38.99

50 Day Range

MA: $41.78

$30.11

$50.16

2 Week Range

Now: $36.98

$29.68

$76.18

Volume

4,701,354 shs

Average Volume

4,251,843 shs

Market Capitalization

$4.69 billion

P/E Ratio

N/A

Dividend Yield

N/A

Beta

3.44