BFH Insider Trading

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Insider Trading History
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About

Insider Ownership Percentage: 0.85%

Insider Buying (Last 12 Months): $51,020.00

Insider Selling (Last 12 Months): $0.00

Bread Financial Insider Trading History Chart

Bread Financial Share Price & Price History

^$54.82

▼ -0.31 (-0.56%)

As of 05/14/2025 02:40 PM ET

Days: 30 | 90 | 365

Bread Financial Insider Trading History

Transaction Date	Insider Name	Title	Buy/Sell	Number of Shares	Average Share Price	Total Transaction	Shares Held After Transaction
10/28/2024	John J. Fawcett	Director	Buy	1,000	$51.02	$51,020.00	6,473
1/29/2024	Turtle Creek Asset Management	Major Shareholder	Sell	45,000	$35.67	$1,605,150.00	293,092
1/26/2024	Turtle Creek Asset Management	Major Shareholder	Sell	30,000	$35.53	$1,065,900.00	295,787
1/24/2024	Turtle Creek Asset Management	Major Shareholder	Sell	30,000	$30.82	$924,600.00	299,380
1/22/2024	Turtle Creek Asset Management	Major Shareholder	Sell	30,000	$30.88	$926,400.00	302,973
1/19/2024	Turtle Creek Asset Management	Major Shareholder	Sell	30,000	$29.86	$895,800.00	304,769
1/17/2024	Turtle Creek Asset Management	Major Shareholder	Sell	30,000	$30.20	$906,000.00	308,363
1/11/2024	Turtle Creek Asset Management	Major Shareholder	Sell	25,000	$32.44	$811,000.00	313,454
1/9/2024	Turtle Creek Asset Management	Major Shareholder	Sell	35,000	$32.73	$1,145,550.00	316,448
1/4/2024	Turtle Creek Asset Management	Major Shareholder	Sell	25,000	$31.57	$789,250.00	320,041
1/2/2024	Turtle Creek Asset Management	Major Shareholder	Sell	25,000	$33.16	$829,000.00	323,035
12/29/2023	Turtle Creek Asset Management	Major Shareholder	Sell	10,000	$33.10	$331,000.00	324,532
12/27/2023	Turtle Creek Asset Management	Major Shareholder	Sell	20,000	$33.55	$671,000.00	326,329
12/22/2023	Turtle Creek Asset Management	Major Shareholder	Sell	25,000	$33.73	$843,250.00	327,527
12/20/2023	Turtle Creek Asset Management	Major Shareholder	Sell	25,000	$33.34	$833,500.00	330,521
12/18/2023	Turtle Creek Asset Management	Major Shareholder	Sell	21,000	$33.24	$698,040.00	332,018
12/14/2023	Turtle Creek Asset Management	Major Shareholder	Sell	18,000	$34.44	$619,920.00	334,354
12/11/2023	Turtle Creek Asset Management	Major Shareholder	Sell	25,000	$31.07	$776,750.00	337,708
12/7/2023	Turtle Creek Asset Management	Major Shareholder	Sell	25,000	$30.51	$762,750.00	340,702
12/5/2023	Turtle Creek Asset Management	Major Shareholder	Sell	20,000	$28.98	$579,600.00	343,996
7/31/2023	Roger H. Ballou	Director	Buy	2,400	$41.78	$100,272.00	34,842
5/30/2023	Turtle Creek Asset Management	Major Shareholder	Buy	400	$29.89	$11,956.00	5,016
5/24/2023	Turtle Creek Asset Management	Major Shareholder	Buy	15,000	$29.50	$442,500.00	4,956,281
5/19/2023	Turtle Creek Asset Management	Major Shareholder	Buy	5,850	$29.74	$173,979.00	4,942,624
5/17/2023	Turtle Creek Asset Management	Major Shareholder	Buy	103,950	$29.69	$3,086,275.50	4,934,434
5/15/2023	Turtle Creek Asset Management	Major Shareholder	Buy	113,973	$27.91	$3,180,986.43	4,818,842
5/12/2023	Turtle Creek Asset Management	Major Shareholder	Buy	71,027	$26.53	$1,884,346.31	4,720,713
5/10/2023	Turtle Creek Asset Management	Major Shareholder	Buy	75,000	$26.07	$1,955,250.00	4,616,510
5/8/2023	Turtle Creek Asset Management	Major Shareholder	Buy	150,000	$25.17	$3,775,500.00	4,495,972
5/4/2023	Turtle Creek Asset Management	Major Shareholder	Buy	33,711	$23.72	$799,624.92	4,303,192
8/8/2022	Timothy J Theriault	Director	Buy	2,500	$39.56	$98,900.00	14,539

See Full Table

SEC Filings (Institutional Ownership Changes) for Bread Financial (NYSE:BFH)

99.52% of Bread Financial stock is owned by institutions. Institutional ownership can be a sign of analyst confidence in the fundamentals of the stock.

Institutional Buying and Selling by Quarter

Bread Financial Institutional Trading History

Reporting Date	Hedge Fund	Shares Held	Market Value	% of Portfolio	Quarterly Change in Shares	Ownership in Company
5/14/2025	Martingale Asset Management L P	35,033	$1.75M	0.0%	+9.0%	0.075%
5/14/2025	Hsbc Holdings PLC	1,253,837	$62.22M	0.0%	-13.7%	2.694%
5/14/2025	Quantbot Technologies LP	168,303	$8.43M	0.3%	+424.9%	0.362%
5/14/2025	Wellington Management Group LLP	1,320,418	$66.13M	0.0%	+45.0%	2.837%
5/13/2025	Northern Trust Corp	606,546	$30.38M	0.0%	+0.9%	1.303%
5/13/2025	Versor Investments LP	4,937	$0.25M	0.0%	N/A	0.011%
5/13/2025	Algert Global LLC	85,517	$4.28M	0.1%	+8.6%	0.184%
5/13/2025	American Century Companies Inc.	1,461,844	$73.21M	0.0%	+5.8%	3.140%
5/13/2025	Brandywine Global Investment Management LLC	117,149	$5.87M	0.0%	-3.7%	0.252%
5/13/2025	Dimensional Fund Advisors LP	3,092,090	$154.85M	0.0%	-2.1%	6.643%
5/13/2025	Russell Investments Group Ltd.	186,305	$9.33M	0.0%	-8.4%	0.400%
5/13/2025	HighTower Advisors LLC	6,102	$0.31M	0.0%	-26.6%	0.013%
5/12/2025	Public Sector Pension Investment Board	184,990	$9.26M	0.0%	+49.3%	0.397%
5/12/2025	Entropy Technologies LP	8,393	$0.42M	0.0%	-44.7%	0.018%
5/12/2025	Invesco Ltd.	529,049	$26.50M	0.0%	+43.6%	1.137%
5/12/2025	Mizuho Markets Americas LLC	308,173	$15.43M	0.3%	+31.8%	0.662%
5/12/2025	Sierra Summit Advisors LLC	11,791	$0.59M	0.1%	N/A	0.025%
5/12/2025	Covestor Ltd	1,550	$78K	0.1%	-23.5%	0.003%
5/12/2025	Swiss National Bank	96,323	$4.82M	0.0%	-1.4%	0.207%
5/12/2025	Maryland State Retirement & Pension System	14,334	$0.72M	0.0%	-14.6%	0.031%
5/9/2025	Mutual of America Capital Management LLC	7,149	$0.36M	0.0%	-5.1%	0.015%
5/9/2025	Charles Schwab Investment Management Inc.	680,011	$34.06M	0.0%	-5.6%	1.461%
5/9/2025	Vanguard Group Inc.	5,526,579	$276.77M	0.0%	-5.5%	11.873%
5/9/2025	New Age Alpha Advisors LLC	7,176	$0.36M	0.0%	-24.4%	0.015%
5/9/2025	PNC Financial Services Group Inc.	14,921	$0.75M	0.0%	-2.2%	0.032%
5/9/2025	Jupiter Asset Management Ltd.	506,168	$25.35M	0.2%	+45.6%	1.087%
5/9/2025	LSV Asset Management	265,740	$13.31M	0.0%	-6.9%	0.571%
5/8/2025	US Bancorp DE	16,122	$0.81M	0.0%	+6.9%	0.035%
5/8/2025	Natixis Advisors LLC	12,239	$0.61M	0.0%	-16.3%	0.026%
5/8/2025	XTX Topco Ltd	5,677	$0.28M	0.0%	-13.2%	0.012%
5/8/2025	Federated Hermes Inc.	31,082	$1.56M	0.0%	+1.4%	0.067%
5/7/2025	Mackenzie Financial Corp	40,918	$2.05M	0.0%	+0.7%	0.088%
5/7/2025	Zurcher Kantonalbank Zurich Cantonalbank	15,629	$0.78M	0.0%	+19.8%	0.034%
5/7/2025	Skandinaviska Enskilda Banken AB publ	5,648	$0.28M	0.0%	-24.2%	0.012%
5/7/2025	Knights of Columbus Asset Advisors LLC	34,026	$1.70M	0.1%	N/A	0.073%
5/6/2025	Assetmark Inc.	117,389	$5.88M	0.0%	+13.5%	0.252%
5/6/2025	Royce & Associates LP	65,209	$3.27M	0.0%	-57.7%	0.140%
5/6/2025	Brooktree Capital Management	153,893	$7.71M	6.3%	+0.4%	0.331%
5/6/2025	Convergence Investment Partners LLC	35,354	$1.77M	0.5%	-11.9%	0.076%
5/6/2025	KLP Kapitalforvaltning AS	15,100	$0.76M	0.0%	+51.0%	0.032%
5/6/2025	Universal Beteiligungs und Servicegesellschaft mbH	34,752	$1.74M	0.0%	N/A	0.075%
5/5/2025	Allianz Asset Management GmbH	488,316	$24.46M	0.0%	+2.9%	1.049%
5/2/2025	Pzena Investment Management LLC	728,204	$36.47M	0.1%	+0.8%	1.513%
5/2/2025	Victory Capital Management Inc.	93,207	$4.67M	0.0%	+42.8%	0.194%
5/2/2025	Massachusetts Financial Services Co. MA	44,364	$2.22M	0.0%	+70.0%	0.092%
5/2/2025	Castlekeep Investment Advisors LLC	27,199	$1.36M	0.7%	-1.1%	0.056%
5/2/2025	Edgestream Partners L.P.	5,481	$0.27M	0.0%	-90.4%	0.011%
5/1/2025	CWM LLC	3,559	$0.18M	0.0%	-13.0%	0.007%
5/1/2025	Louisiana State Employees Retirement System	23,100	$1.16M	0.0%	-3.8%	0.048%
5/1/2025	New York State Common Retirement Fund	17,019	$0.85M	0.0%	-53.3%	0.035%
5/1/2025	Mutual of America Capital Management LLC	7,149	$0.36M	0.0%	-5.1%	0.015%
5/1/2025	Xponance Inc.	7,639	$0.38M	0.0%	-7.7%	0.016%
4/29/2025	Envestnet Asset Management Inc.	10,816	$0.54M	0.0%	+15.0%	0.022%
4/29/2025	Bank of New York Mellon Corp	448,155	$22.44M	0.0%	-5.5%	0.931%
4/28/2025	Principal Financial Group Inc.	244,503	$12.25M	0.0%	+1.4%	0.508%
4/28/2025	Oregon Public Employees Retirement Fund	11,233	$0.56M	0.0%	-4.3%	0.023%
4/28/2025	Teacher Retirement System of Texas	7,268	$0.36M	0.0%	N/A	0.015%
4/25/2025	New York State Teachers Retirement System	68,444	$3.43M	0.0%	-1.3%	0.142%
4/25/2025	Amalgamated Bank	13,992	$0.70M	0.0%	-3.9%	0.029%
4/24/2025	Allspring Global Investments Holdings LLC	8,689	$0.44M	0.0%	+54.0%	0.018%
4/24/2025	Highland Capital Management LLC	7,204	$0.36M	0.0%	+25.6%	0.015%
4/24/2025	Illinois Municipal Retirement Fund	28,016	$1.40M	0.0%	+19.2%	0.058%
4/23/2025	Robeco Institutional Asset Management B.V.	118,564	$5.94M	0.0%	+5.8%	0.246%
4/22/2025	Innealta Capital LLC	4,850	$0.24M	0.1%	-10.0%	0.010%
4/21/2025	State of Alaska Department of Revenue	27,202	$1.36M	0.0%	-3.5%	0.057%
4/17/2025	QRG Capital Management Inc.	4,037	$0.20M	0.0%	+10.2%	0.008%
4/17/2025	Janney Montgomery Scott LLC	32,720	$1.64M	0.0%	+51.1%	0.068%
4/17/2025	Exchange Traded Concepts LLC	90,249	$4.52M	0.1%	+6.3%	0.187%
4/15/2025	Thompson Investment Management Inc.	96,113	$4.81M	0.7%	-14.3%	0.200%
4/15/2025	CX Institutional	47,296	$2.37M	0.1%	+14,819.9%	0.098%
4/15/2025	SG Americas Securities LLC	7,713	$0.39M	0.0%	N/A	0.016%
4/15/2025	GAMMA Investing LLC	1,457	$73K	0.0%	+28.0%	0.003%
4/14/2025	Yousif Capital Management LLC	21,125	$1.06M	0.0%	-4.8%	0.044%
4/14/2025	Harbor Capital Advisors Inc.	18,847	$0.94M	0.0%	+36.4%	0.039%
4/14/2025	Range Financial Group LLC	4,998	$0.25M	0.1%	-24.8%	0.010%
4/14/2025	Toth Financial Advisory Corp	8,300	$0.42M	0.1%	N/A	0.017%
4/11/2025	Curat Global LLC	555	$28K	0.0%	N/A	0.001%
4/8/2025	Rhumbline Advisers	152,941	$7.66M	0.0%	-4.8%	0.318%
4/7/2025	GAMMA Investing LLC	72,967	$3.65M	0.0%	+6,311.9%	0.152%
4/3/2025	Versant Capital Management Inc	1,298	$65K	0.0%	+182.8%	0.003%
3/18/2025	California State Teachers Retirement System	46,467	$2.84M	0.0%	-5.3%	0.095%
3/17/2025	Wealth Enhancement Advisory Services LLC	5,533	$0.34M	0.0%	N/A	0.011%
2/27/2025	Jefferies Financial Group Inc.	28,408	$1.74M	0.0%	N/A	0.058%
2/20/2025	Mackenzie Financial Corp	40,622	$2.48M	0.0%	+122.6%	0.083%
2/20/2025	Castlekeep Investment Advisors LLC	27,494	$1.68M	0.3%	N/A	0.056%
2/19/2025	Public Employees Retirement System of Ohio	46,855	$2.86M	0.0%	N/A	0.094%
2/18/2025	Neo Ivy Capital Management	60,579	$3.70M	0.7%	+68.9%	0.122%
2/18/2025	Vise Technologies Inc.	4,264	$0.26M	0.0%	N/A	0.009%
2/18/2025	CSS LLC IL	5,543	$0.34M	0.0%	-358.8%	0.011%
2/17/2025	UBS AM a distinct business unit of UBS ASSET MANAGEMENT AMERICAS LLC	153,209	$9.36M	0.0%	+21.8%	0.308%
2/17/2025	Vista Investment Management	21,496	$1.31M	0.5%	-3.6%	0.043%
2/17/2025	Voloridge Investment Management LLC	351,605	$21.47M	0.1%	-22.9%	0.707%
2/17/2025	Squarepoint Ops LLC	38,009	$2.32M	0.0%	-163.6%	0.076%
2/17/2025	Two Sigma Advisers LP	93,800	$5.73M	0.0%	-1.3%	0.189%
2/17/2025	Two Sigma Investments LP	255,033	$15.57M	0.0%	-1.9%	0.513%
2/17/2025	Turtle Creek Asset Management Inc.	3,740,994	$228.43M	5.9%	-18.4%	7.524%
2/17/2025	Point72 Asia Singapore Pte. Ltd.	480	$29K	0.0%	-81.8%	0.001%
2/17/2025	Point72 Asset Management L.P.	462,307	$28.23M	0.1%	+550.8%	0.930%
2/17/2025	ProShare Advisors LLC	15,281	$0.93M	0.0%	+47.3%	0.031%
2/17/2025	Quantedge Capital Pte Ltd	222,600	$13.59M	5.0%	-31.1%	0.448%

Data available starting January 2016

See Full Table

Bread Financial Holdings, Inc. provides tech-forward payment and lending solutions to customers and consumer-based industries in North America. It offers credit card and other loans financing services, including risk management solutions, account origination, and funding services for private label and co-brand credit card programs, as well as through Bread partnerships; and Comenity-branded general purpose cash-back credit. The company also manages and services the loans it originates for private label, co-brand, and general-purpose credit card programs, and installment loans and split-pay products; and provides marketing, and data and analytics services. In addition, it offers an enhanced digital suite that includes a unified software development kit, which provides access to its suite of products, as well as promotes credit payment options earlier in the shopping experience. Further, the company through Bread, a digital payments platform and robust suite of application programming interfaces allows merchants and partners to integrate online point-of-sale financing and other digital payment products. It offers its products under the Bread CashbackTM, Bread PayTM, and Bread SavingsTM brands. The company was formerly known as Alliance Data Systems Corporation and changed its name to Bread Financial Holdings, Inc. in March 2022. Bread Financial Holdings, Inc. was incorporated in 1995 and is headquartered in Columbus, Ohio.

Today's Range

Now: $54.82

$54.37

$55.38

50 Day Range

MA: $48.17

$41.94

$55.37

52 Week Range

Now: $54.82

$38.21

$66.71

Volume

266,739 shs

Average Volume

877,420 shs

Market Capitalization

$2.55 billion

P/E Ratio

9.88

Dividend Yield

1.66%

Beta

1.33

Who are the company insiders with the largest holdings of Bread Financial?: Bread Financial's top insider shareholders include:
Turtle Creek Asset Management (Major Shareholder)
Roger H Ballou (Director)
John J Fawcett (Director)
Learn More about top insider investors at Bread Financial.
Who are the major institutional investors of Bread Financial?: Bread Financial's top institutional shareholders include:
Vanguard Group Inc. — 11.87%
Dimensional Fund Advisors LP — 6.64%
American Century Companies Inc. — 3.14%
Wellington Management Group LLP — 2.84%
Hsbc Holdings PLC — 2.69%
Pzena Investment Management LLC — 1.51%
Learn More about top institutional investors of Bread Financial stock.
Which major investors are selling Bread Financial stock?: In the previous quarter, BFH stock was sold by these institutional investors:
Vanguard Group Inc.
Hsbc Holdings PLC
Royce & Associates LP
Dimensional Fund Advisors LP
Edgestream Partners L.P.
Charles Schwab Investment Management Inc.
Bank of New York Mellon Corp
LSV Asset Management
Which major investors are buying Bread Financial stock?: Within the last quarter, BFH stock was bought by institutional investors including:
Wellington Management Group LLP
Invesco Ltd.
Jupiter Asset Management Ltd.
Quantbot Technologies LP
American Century Companies Inc.
Mizuho Markets Americas LLC
GAMMA Investing LLC
Public Sector Pension Investment Board
Within the previous year, these company insiders have bought Bread Financial stock:
Turtle Creek Asset Management (Major Shareholder)
Roger H Ballou (Director)
John J Fawcett (Director)
Learn More investors buying Bread Financial stock.