Creative Realities, Inc. (NASDAQ:CREX) Major Shareholder Laurence W. Lytton Sells 4,600 Shares

Creative Realities, Inc. (NASDAQ:CREX - Get Free Report) major shareholder Laurence W. Lytton sold 4,600 shares of the business's stock in a transaction dated Thursday, January 18th. The shares were sold at an average price of $2.67, for a total value of $12,282.00. Following the sale, the insider now directly owns 1,047,604 shares of the company's stock, valued at approximately $2,797,102.68. This trade represents a 0.00 % decrease in their position. The transaction was disclosed in a document filed with the SEC, which can be accessed through this link. Large shareholders that own at least 10% of a company's stock are required to disclose their sales and purchases with the SEC.

Creative Realities Price Performance

NASDAQ CREX opened at $4.55 on Thursday. Creative Realities, Inc. has a 1-year low of $1.64 and a 1-year high of $5.20. The firm has a market capitalization of $47.53 million, a P/E ratio of -21.67 and a beta of 3.26. The business's 50-day simple moving average is $4.46 and its 200-day simple moving average is $4.19.

Creative Realities (NASDAQ:CREX - Get Free Report) last announced its quarterly earnings results on Wednesday, August 14th. The company reported ($0.06) earnings per share for the quarter, meeting analysts' consensus estimates of ($0.06). Creative Realities had a negative net margin of 2.40% and a positive return on equity of 0.23%. The firm had revenue of $13.12 million for the quarter, compared to analysts' expectations of $12.90 million. During the same period in the previous year, the company posted ($0.19) earnings per share. On average, equities research analysts expect that Creative Realities, Inc. will post -0.07 EPS for the current fiscal year.

Institutional Trading of Creative Realities


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A number of institutional investors have recently added to or reduced their stakes in CREX. Essex Investment Management Co. LLC acquired a new position in shares of Creative Realities during the third quarter worth about $118,000. Thompson Siegel & Walmsley LLC purchased a new stake in shares of Creative Realities during the 2nd quarter valued at about $206,000. Finally, Dimensional Fund Advisors LP lifted its position in Creative Realities by 370.9% during the 2nd quarter. Dimensional Fund Advisors LP now owns 49,020 shares of the company's stock worth $230,000 after acquiring an additional 38,610 shares in the last quarter. 41.32% of the stock is owned by hedge funds and other institutional investors.

About Creative Realities

(Get Free Report)

Creative Realities, Inc, together with its subsidiaries, provides digital marketing technology and solutions in the United States and internationally. It offers digital signage and media solutions to enhance communications in a wide-ranging variety of out-of-home environments. The company's solutions include digital merchandising systems and omni-channel customer engagement systems; interactive digital shopping assistants; advisors and kiosks; and other interactive marketing technologies, such as mobile, social media, point-of-sale transactions, beaconing, and web-based media that enables its customers to engage with their consumers.

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