Maurice Herrera was appointed chief marketing officer (CMO) in October 2021.
In his role as chief marketing officer, Herrera is responsible for leading all company-wide marketing initiatives, including driving student enrollments and building brand awareness for Adtalem’s portfolio of institutions.
Herrera brings nearly 30 years of marketing leadership from multinational consumer packaged goods (CPG) companies, such as Campbell’s, PepsiCo and Kraft/Mondelez, and direct-to-consumer companies, Weight Watchers and Avis Budget. Herrera has a proven track record of successfully shaping and accelerating growth through a blend of innovative digital marketing strategies enhanced by data-driven targeting, dynamic content optimization, personalization and brand positioning.
Most recently, Herrera served as chief marketing officer, Americas at Avis Budget since 2018. In this role, he defined new brand platforms and implemented direct response approaches on Avis.com and Budget.com. Through his leadership and data-driven strategies, Herrera increased online traffic and conversions and consistently exceeded revenue growth targets. Additionally, Herrera created an integrated and results-driven marketing organization and streamlined disparate media spend to drive efficiencies and maximize results.
Prior to Avis, Herrera was the U.S. CMO for Weight Watchers from 2014 to 2018. In this role, he led all aspects of marketing including brand identity, positioning, campaign platforms, product innovation, celebrity and influencer sponsorships and strategic promotions, which resulted in consecutive multi-year, double-digit member growth and increased shareholder value.
Herrera holds a bachelor’s degree in math and economics from Binghamton University and an MBA from the Ross School of Business at the University of Michigan.
What is Maurice Herrera's net worth?
The estimated net worth of Maurice Herrera is at least $1.95 million as of December 8th, 2023. Mr. Herrera owns 24,519 shares of Adtalem Global Education stock worth more than $1,954,164 as of November 2nd. This net worth evaluation does not reflect any other assets that Mr. Herrera may own. Additionally, Mr. Herrera receives an annual salary of $966,670.00 as SVP, Chief Marketing Officer at Adtalem Global Education. Learn More about Maurice Herrera's net worth.
How old is Maurice Herrera?
Mr. Herrera is currently 54 years old. There are 6 older executives and no younger executives at Adtalem Global Education. The oldest executive at Adtalem Global Education is Dr. William F. Owen Jr., Dean & Chancellor - Ross University School of Medicine, who is 68 years old. Learn More on Maurice Herrera's age.
What is Maurice Herrera's salary?
As the SVP, Chief Marketing Officer of Adtalem Global Education Inc., Mr. Herrera earns $966,670.00 per year. There are 4 executives that earn more than Mr. Herrera. The highest earning executive at Adtalem Global Education is Mr. Stephen W. Beard, President, CEO & Director, who commands a salary of $2,250,000.00 per year. Learn More on Maurice Herrera's salary.
How do I contact Maurice Herrera?
Has Maurice Herrera been buying or selling shares of Adtalem Global Education?
Maurice Herrera has not been actively trading shares of Adtalem Global Education in the last ninety days. Most recently, Maurice Herrera sold 4,200 shares of the business's stock in a transaction on Friday, December 8th. The shares were sold at an average price of $60.00, for a transaction totalling $252,000.00. Following the completion of the sale, the chief marketing officer now directly owns 24,519 shares of the company's stock, valued at $1,471,140. Learn More on Maurice Herrera's trading history.
Who are Adtalem Global Education's active insiders?
Are insiders buying or selling shares of Adtalem Global Education?
During the last year, insiders at the sold shares 11 times. They sold a total of 203,541 shares worth more than $13,954,286.33. The most recent insider tranaction occured on September, 12th when Director Lisa W Wardell sold 7,292 shares worth more than $525,753.20. Insiders at Adtalem Global Education own 2.0% of the company.
Learn More about insider trades at Adtalem Global Education. Information on this page was last updated on 9/12/2024.